Intelligent CX: Scaling Personalization While Keeping It Human

February 19, 2026 | 12:00 PM ET
Live via Zoom

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Hosted by Peak Support and Zendesk, this live webinar explores how organizations can scale customer experience with AI without losing the empathy, trust, and human connection that customers expect.

As teams move faster to adopt automation and AI, the real challenge isn’t just efficiency. It’s designing experiences that feel personal, consistent, and human at scale. This session goes beyond chatbots and surface-level automation to unpack what intelligent CX actually looks like in practice.

In this webinar, you’ll learn how to:
  • Identify where personalization improves CX and where it can backfire
  • Design human checkpoints within AI-driven customer journeys
  • Use AI to empower agents instead of replacing human judgment
  • Apply practical frameworks for scaling personalization responsibly

About the Speakers

Alessandro Melotti

AI Sales Leader at Zendesk

Lizzy Yee

Senior Marketing Manager, Peak Support

Whitney Collurafici

Senior VP-Client Success, Peak Support

Register for the Webinar